Xen is an Esports & Entertainment organization founded by CEO Jordan "Laz" Lazarus in May of 2019.

Jordan spent his first two years of college at the University of Tampa before transferring in his Junior year to Baruch College in Manhattan, NYC. He graduated cum laude with a degree in Finance & Investments and a minor in Communication from the Zicklin School of Business. 

Jordan has been an avid sports and video game player throughout his life. As the gaming industry started to rise, Jordan realized it was his chance to start an organization and make one of his passions a career; not only for himself but for many others as well. Upon transferring to Baruch in NY, he established his organization, Xen. 

Xen's main goal as a team is to succeed and create a community among our supporters, while also helping our members and companies that we partner with thrive. Xen has players and creators from all around the world, with some competing at the highest levels while others produce high-quality content.

Large, big-box retailers that carry a broad range of products. Ex: Walmart, Target, and Tesco.

Traditional, multi-category stores with mid-to-high price ranges. Ex: Macy’s, Bloomingdale’s, and John Lewis.

Slightly more value-focused than high-end department stores. Ex: Kohl’s, and Dillard’s.

Broad online marketplaces, often with global reach. Ex.: Amazon, eBay, Alibaba, and Mercado Libre.

Selling directly to consumers without 3rd-party retailers. Ex.: Brand-owned e-commerce sites, subscription boxes (Dollar Shave Club), and brand pop-ups.

Sell surplus or out-of-season merchandise at lower prices. Ex: T.J. Maxx, Ross, Marshalls, and Outlet Malls.

Primarily food-focused, but often include general merchandise sections. Ex: Kroger, Whole Foods, and Carrefour.

Stores focused on specific product verticals or hobbies.

Virtual marketplaces that sell digital goods (NFTs, in-game items, etc.). Ex.: Fortnite Item Shop, Roblox, and Decentraland.

Extreme value-focused retailers offering low-priced goods. Ex: Dollar General, Family Dollar, and Poundland.

Xen Gaming

We’re excited to present a unique opportunity to create a Xen Gaming branded remote controller. As a brand committed to delivering top-tier gaming experiences, Xen Gaming is looking to extend its influence into the hardware space with a sleek, high-performance remote controller that resonates with our dedicated community of gamers.

This is your chance to design a controller that embodies the cutting-edge innovation and competitive spirit that Xen Gaming stands for. The controller will feature ergonomic design, customizable buttons, and the Xen Gaming branding, offering both style and substance to enhance the gaming experience. Whether for casual players or esports enthusiasts, this controller will be a must-have accessory that elevates gameplay to the next level.

With Xen Gaming's growing presence in the gaming industry, there’s a significant market potential for a branded controller that speaks directly to our fanbase and stands out in a crowded market.

Inquire now to bring the Xen Gaming branded remote controller to life and offer gamers a premium tool to maximize their performance.

Xen Gaming

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