Angry Little Girls is a weekly comic. The first character Kim, the Angry Little Asian Girl,
was a breakout character and is beloved by the AAPI community. The comic was expanded to
include other “Angry Little Girls.” The comic is a series of books and became a popular line of
tote bags amongst middle school girls (and middle-aged women, too!). Angry Little Girls took a
break when the creator, Lela Lee, focused on motherhood. Angry Little Girls is back & relevant,
now more than ever, to empower girls to feel all their feelings about being a girl in today’s world!

Traditional, multi-category stores with mid-to-high price ranges. Ex: Macy’s, Bloomingdale’s, and John Lewis.

Slightly more value-focused than high-end department stores. Ex: Kohl’s and Dillard’s.

Virtual marketplaces that sell digital goods (NFTs, in-game items, etc.). Ex.: Fortnite Item Shop, Roblox, and Decentraland.