Launched in 2023, Negosh grew out of a need to modernize the brand licensing process, which was dominated by cold calls and manual deal tracking. Our initial product pioneered two-way, data-driven matching that directly connected licensors with high-potential licensees based on shared criteria, replacing the guesswork that plagued the industry.
Since the early days, we’ve matured into the leading platform for rights holders and manufacturers, delivering streamlined deal creation, verifiable brand security, and true business value to organizations of all sizes, from global IP owners to rising rightsholders.
Negosh was founded by comic-book nerds, sports fanatics, manga readers, and technologists who grew up obsessed with both the blockbuster franchises and the hidden gems of pop culture. As fans turned founders, we saw firsthand how powerful licensing could be; and how broken the process often was. So we built Negosh to make the licensing world as dynamic, transparent, and data-driven as the brands it represents.
Negosh unlocks commercial brand potential. We empower customers with data-driven insights and a standardized workflow to transform licensing. We automate the process to drive high-quality, revenue-generating partnerships.
Negosh believes in fostering an ethical and trustworthy partnership ecosystem. We are dedicated to ensuring fairness, security, and IP integrity for every user. We conduct our business ethically and prioritize transparent, responsible behavior in all transactions.


