Brewing New Beginnings: How Coffee Licensing Partnerships are Perking Up the Industry
![Brewing New Beginnings: How Coffee Licensing Partnerships are Perking Up the Industry](/blog/content/images/size/w600/format/webp/2024/06/nathan-dumlao-Y3AqmbmtLQI-unsplash-Large.jpeg)
The coffee industry is currently undergoing significant changes due to licensed coffee brand suppliers narrowing down their IP assortments and raising wholesale prices in response to surging costs for whole-bean coffee. These shifts are reshaping the market and influencing licensing strategies across the industry. Overview of the Partnership Recent developments