In the past few weeks there have been a couple of great articles looking at the future of film and TV making. The first by Brandon Katz for The Observer looks at how originality in film and TV is dying - and that its viewers’ faults for rewarding blockbuster franchises

As a product manufacturer in the licensing space, or looking to get into licensing, deciding which brands to go after can be daunting. In just a few weeks’ time in Las Vegas a huge array of brand owners and representatives will build their booths and showcase their priority IPs for

As we gear up for Licensing Show in Vegas in May, another convention has been taking place there this week - CinemaCon. As the largest gathering for the worldwide motion picture theater industry, the 3 day event sees exclusive presentations from some of the biggest film studios,  debuting a slate

Many in the licensing industry have long been pointing to the number of brands in South East Asia, that have yet to break into ‘the west’, as a huge opportunity for growth. We have already covered the growth in anime and manga, and how when combined with the collectibles category

Studio Ghibli is the beloved Japanese animation studio which this summer is celebrating 40 years of film making. Famous for its meticulous hand-drawn animation style, which contributes to the unique aesthetic and emotional depth of their films. Some of its biggest films include My Neighbour Tortoro, Spirited Away, The Boy

At negosh we pride ourselves on making brand collaboration as easy as possible, especially for those new to the industry. As part of this ongoing mission we’re pleased to share that we’ve added the option for brand owners to create custom deal memo templates on the platform.  This