Feb 19, 2025 2 min read

Global Partnership Marketplace Negosh and UEFN Studio Gridsnap partner up to offer its 500+ Brands an Opportunity to Expand their IP Marketing Strategy into Fortnite.

Global Partnership Marketplace Negosh and UEFN Studio Gridsnap partner up to offer its 500+ Brands an Opportunity to Expand their IP Marketing Strategy into Fortnite.

Gridsnap, the full service studio offering a 360 approach to building immersive experiences within Fortnite and Negosh, the leading licensing solution for unlocking new revenue streams and expanding markets, today announced a new strategic partnership.

This collaboration brings synergy across both physical and digital spaces, and unlocks new opportunities for the 500+ brands.

IP holders can now amplify the reach of their brands and characters into the Fortnite ecosystem, dramatically expanding their fanbases and empowering their super fans to engage at ever deeper levels and in new ways. Fortnite with 650 million registered users and 60 million daily users is a perfect place to engage with existing fans and let new ones discover your brands.

Gridsnap offers brands both branded integrations in top games in their creator network and bespoke branded games. Both options allow players to discover your brand in fun and engaging ways. They also offer marketing strategy for both options including campaign strategy, production, game trailers, paid media and influencer support.

Through this exciting partnership, Gridsnap will leverage its expertise in gaming within Fortnite to extend Negosh's existing IP deals into engaging games and integrations. In addition, Negosh will utilize its extensive network and proven negotiation skills to secure physical-world licensing deals for any digital IP wishing to make the jump from Fortnite into the physical world. This approach helps bring to life the strategic vision around ecommerce and physical integrations in game platforms.

The Gridsnap team commented “We are excited to partner with Negosh, enabling brands to monetize their IP within new ecosystems. Owning your IP in Fortnite means more than just visibility—it’s about creating immersive, interactive experiences that resonate with fans on a deeper level. This partnership allows us to bridge the gap between gaming and branding, giving IP holders the tools they need to engage, expand, and evolve in one of the top digital spaces in the world.”

Ari Zebersky CEO and Founder of Negosh added “We’re thrilled to provide our clients with a holistic approach to IP management and expand opportunities for our brands in Fortnite. The immersive experiences in Fortnite offer up numerous possibilities for brand activation, and this partnership allows us to unlock them for our clients.”

About Gridsnap

Founded in 2024, Gridsnap is a (UEFN) studio committed to creating immersive gaming experiences that spark creativity and foster community engagement. Gridsnap specializes in crafting fan-centric games, dynamic branded integrations, and innovative tools designed to empower UEFN creators. At Gridsnap, we push the boundaries of interactive entertainment. Rooted in expertise with user-generated content (UGC) and community-driven design, our projects celebrate the creativity and passion of players, delivering experiences that truly connect and inspire.

About Negosh

Founded in 2022, Negosh is evolving the licensing industry with a secure, global platform that connects brand owners and representatives with leading product creators, manufacturers, and sellers. With over 500 brands and 400 licensees across 30+ product categories, Negosh simplifies partnerships, streamlines deal-making, and opens doors to new markets. We're not just about transactions—we're redefining collaborations in licensing. Discover how we're shaping the future of licensing at https://negosh.com.