Top-selling brand with 21% market share and rising.

Available in 80,000+ stores across the United States.

Distributed in 30+ countries and growing fast.

Calypso is the #1 single-serve lemonade brand with 21% market share, known for bold tropical flavors and vibrant branding. Available in 80,000 U.S. retail locations and 30+ countries, Calypso delivers a “vacation in a bottle” experience. Its playful gecko mascot, JoJo, captures the brand’s fun, carefree energy. Ready for licensing across candy, frozen treats, mixers, apparel, home goods, novelty merch, and many more categories.



Large, big-box retailers that carry a broad range of products. Ex: Walmart, Target, and Tesco.

Traditional, multi-category stores with mid-to-high price ranges. Ex: Macy’s, Bloomingdale’s, and John Lewis.

Slightly more value-focused than high-end department stores. Ex: Kohl’s, and Dillard’s.

Broad online marketplaces, often with global reach. Ex.: Amazon, eBay, Alibaba, and Mercado Libre.

Selling directly to consumers without 3rd-party retailers. Ex.: Brand-owned e-commerce sites, subscription boxes (Dollar Shave Club), and brand pop-ups.

Sell surplus or out-of-season merchandise at lower prices. Ex: T.J. Maxx, Ross, Marshalls, and Outlet Malls.

Primarily food-focused, but often include general merchandise sections. Ex: Kroger, Whole Foods, and Carrefour.

Stores focused on specific product verticals or hobbies.

Virtual marketplaces that sell digital goods (NFTs, in-game items, etc.). Ex.: Fortnite Item Shop, Roblox, and Decentraland.

Extreme value-focused retailers offering low-priced goods. Ex: Dollar General, Family Dollar, and Poundland.

Stores focused on broad reach and/or price sensitivity.

Calypso

160K+ Instagram followers with a 9% engagement rate.

Owned by The Sidemen, boasting over 144M global followers.

Distributed nationally in Wetherspoons, Tesco, Morrisons, and more.

XIX Premium Vodka is committed to providing a clean & natural experience. Boasting both classic and flavoured vodkas with no artificial flavourings, the Sidemen founded XIX in 2021 and set out to make something for the culture. We are not playing.

XIX Premium Vodka

Achieved a 36% engagement rate, far above the 3-5% industry average.

Two launch videos reached 5M+ views each on TikTok and Instagram!

Exceeded industry benchmarks with unmatched audience engagement and virality.

Introducing your new favourite breakfast by The Sidemen. We think cereals should be better, so we created BEST. We're full of goodness, from our ingredients to our partnership with Magic Breakfast, delivering breakfasts to kids who need us. Best is here to be anything but basic; to be the best tasting, best entertainin', bussin' breakfast on the shelf. We're here to be the best, in almost every single way. 

BEST Breakfasts

In the later 1990's Hershey's launched a Chocolate Chip Candy in the shape of a Pringle they called SWOOPS. It was very successful and they even collaborated with Reese's Peanut Butter and Peppermint Patty for various flavors. For unknown reasons the brand was discontinued and abandoned. Last year we "SWOOPED" in and grabbed the brand. We are seeking Licensees for a relaunch of the delicious candy treat. Brand extensions into graphic t-shirts, cakes, cookies, etc. will bring in additional revenue. Retro and Nostalgic products are in high demand. Let's do a deal. 

Disclaimer: The HERSHEYs, REESES and YORK marks are being used as educational and informational purposes only. We are not associated with the Hershey Company.

Firefly Retrobrands Roster

SWOOPS Chocolate Candy

The invention of a Chocolate Covered Ice Cream on a stick happened in 1922 and the product was called ESKIMO PIE. For over 100 years hundreds of millions of ESKIMO PIES went into the tummy of Americans. This famous ICONIC brand was discontinued and abandoned by Nestlé. WE ARE NOW the new PROUD owners of ESKIMO PIE and you can have the exclusive License to relaunch this legacy treat. Move fast on this one. Licenses are available for all categories.

ESKIMO PIE Ice Cream 

First UK creator-led high street restaurant.

360K Instagram followers in 12 months, 2nd most followed UK food brand.

Partnered with Pepsi, Nestlé, and Wafflemeister.

Sides is a Nashville-inspired fried chicken brand founded by YouTube collective The Sidemen. As a restaurant brand we are currently available across 6 major UK shopping centres and high street locations. Through our FMCG offering (frozen chicken range, jerky and more in the pipeline) Sides is available nationally across the UK with strategic partnerships with retailers. 

Sides

David's Signature Beyond Gourmet Jelly Beans from David Klein, inventor of Jelly Belly® jelly bean

Facts:

• From David Klein, inventor of Jelly Belly® jelly bean.
• 100% natural colors and flavors
• Exotic flavors from around the world
• First high-end (beyond gourmet) line of jelly beans
• Consumers can customize jelly bean combinations
• Unique flavors based on regional markets
• Beyond Gourmet™' Line not in competition with Jelly Belly® or other jelly beans

Unlike traditional jelly beans currently found in the marketplace, Beyond Gourmet® Signature Jelly Beans are the first true, "beyond gourmet" product on the market. It's the first Confectionery product of its kind: blending exotic cuisine and luxury candy. With Beyond Gourmet® Signature Jelly Beans, consumers will be able to take a delicious sensory journey around the world, experiencing the world's finest and most exotic spices, herbs, roots, flowers, fruits, and nuts specific to world cultures. Beyond Gourmet® Signature jelly beans will enable one to create haute cuisine and exotic dishes using the taste elements of each jelly bean. Imagine creating a Thai Lemongrass Curry or an Indian Mango Chutney dish by constructing complex dishes in your mouth, and giving it an explosion of taste that hits all your senses!

Leaf Brands

David's Signature Beyond Gourmet Jelly Beans

Sweet. Bold. First. Founder Tara Bosch saw a white space for better-for-you candy in 2016 and since then, SmartSweets has kicked over 6 billion grams of sugar, making it a force of change in the food industry. A female-founded and female-led brand, SmartSweets boasts +70% of staff identifying as female and a board of directors comprised of 100% females. With +20 flavors and formats, and innovation continuously evolving, there is truly no brand that can compete in this space. SmartSweets is the #1 better-for-you candy brand, with top dollar share in the non-chocolate candy category. 

SmartSweets connects with and activates young consumers like no other candy brand, over-indexing across multiple consumer segments—particularly millennials who first embraced the brand as a personal indulgence and now purchase it for their families as their lifestyles evolve, driving incremental sales and brand salience. 
SmartSweets is distributed in +55,000 stores across the US and Canada, including but not limited to: Whole Foods, Target, Walmart, Amazon, Kroger, Publix, Walgreens, CVS, Costco and BJs.

Innovation and brand equities include:

Up to 92% less sugar than traditional candy
No added sugars
No artificial sweeteners
92% less sugar
No sugar alcohols added
Plant-based
Gluten-free


Bulk or club buying model with membership-based retail. Ex: Costco, Sam’s Club, and BJ’s Wholesale Club,

Focused on clothing, footwear, and athleisure for men, women, and children. Ex: Gap, Foot Locker, Lululemon, Uniqlo, H&M

Offer cosmetics, skincare, haircare, and grooming products. Ex: Sephora, Ulta Beauty, Bluemercury

SmartSweets

Fosters Freeze has been a California tradition since the mid 1940’s. The Fosters story begins in 1946 when George Foster opened the first Fosters Freeze in Inglewood, CA. He introduced the soft serve cone and a line of soft serve desserts. The unique product became so popular he opened a chain of restaurants. As California grew so did the Fosters concept. Made to order hamburgers, fries and other food items were added to the menu. Fosters Freeze truly could be described as California’s first fast food chain.

Fosters Freeze

Einstein Nutrition was born from a couple of simple questions: What if your snack could do more than just satisfy a craving? What if it could help you think more clearly, feel better, and go further? That’s the spark that ignited our journey. Inspired by Albert Einstein’s legacy of curiosity and discovery, we created a brand that channels his relentless pursuit of possibility into every bar we make. Our mission? To fuel greatness with the smartest, cleanest, and most delicious nutrition on the planet.

SNACK BREAK THROUGH
Einstein Energy isn’t just a snack bar—it’s a smarter way to take a snack break. A moment of indulgence that tastes great and moves you forward. Decadent flavor meets brain-boosting power—Lion’s Mane, Citicoline, L-Theanine, and Green Tea Caffeine—crafted to fuel clarity, focus, and sustained energy. You want fuel, you want momentum. With Einstein Energy, every snack break becomes a breakthrough.

Einstein Energy

Amos Sweets wants to create a world where we are able to have a moment of sweets anytime anywhere. We are not traditional candy with the nostalgia and legacy of others, but we use this to our strength. We adapt and consistently offer novel, delicious, innovative treats to our social-savvy world. We want to make sweets exciting again, to bring the excitement back to the candy aisle, for you to experience joy in every bite, in every moment.

We offer more than a sweet indulgence. We are a play toy, a tool for learning, a way to express ourselves, that item you’ve never seen before, the reason for sharing in our progressively social and digital lives; the possibilities are endless.

Unleash your taste buds with AMOS, where creativity meets flavor. Our candies are not just delicious—they're an adventure. 

Peelerz

Launched in the 1970' along with FIDDLE FADDLE, SCREAMING YELLOW ZONKERS invented the caramel corn popcorn snack.  Retro brands are in high demand and the snack industry has exploded. A relaunch of the famous SCREAMING YELLOW ZONKERS can easily generate $5 to $10 million dollars a year in revenue.

SCREAMING YELLOW ZONKERS

BLACK ANGUS has been mastering the craft of perfectly grilled steaks since 1964. As America’s Original Steakhouse, Black Angus is well-known for serving Certified Angus Beef®  that's aged 21+ days, seasoned to excellence and expertly grilled just the way our guests like it. 

Black Angus Steakhouse is a true omni-channel experience with retail, brick and mortar and online 457k monthly website visitors.

BLACK ANGUS AT A GLANCE
32 LOCATIONS
58 YEARS OF EXCEPTIONAL SERVICE
4+ MILLION GUESTS SERVED IN 2021

Black Angus Steakhouse

Astro Pops were first made in 1963 after two rocket scientists working on the space program in El Segundo, California decided to quit their jobs and create the Astro Pop, modeling the pop after a three-stage rocket. They hand-built equipment, including machines to speed up the production of the cone wrappers. Astro Pops are unusual because the cone wrapper becomes the mould for the candy.

Some Facts:

• Astro Pops® Created in 1963 by two Rocket Scientists working at Rocketdyne on the US Space program.
• Acquired by Nellson Candy, then Spangler. Now owned by Leaf Brands
• Leaf Brands re-invented the machinery required to make Astro Pops®
• Astro Pops® reputed to be the “Longest Lasting Lollipop on Earth!”
• Astro Pops® also available as Giant Astro Pops® and developing new flavors, too!
• National distribution via specialty retailers like Cracker Barrel as well as candy and specialty stores across the US.
• Astro Pops® colors are yellow, green and red!

Astro Pop

Tart n Tinys® were the best little candies to pop in your mouth back in the 1970's till the 1990's. Somewhere down the line some product managers lost track of their greatness and altered them over and over again, which contributed to their demise back in the early 2000's. We at Leaf Brands are focused on bringing back some of the greatest candy you loved as a kid. Our Tart n Tinys® are exactly like the original; uncoated and full of flavors plus we're giving you back the "stackability" too! Stack them up and toss them in your mouth!

