Poppy Playtime is an episodic horror video game that tells the story of a former employee who enters the abandoned Playtime Co. toy factory a decade after all its workers disappeared.

Playtime Co. was once the most popular toy company in the world. Children loved playing with toys like Huggy Wuggy, Mommy Long Legs and the Smiling Critters.

But one day, everything changed. Suddenly and without explanation all the employees disappeared. Except one. You, the player.

The game begins with you receiving a letter from someone at Playtime Co. who vanished 10 years ago. After breaking into the abandoned factory, it’s discovered that these once lovable toys have come to life and are now deadly.

The deeper story of Playtime Co. is revealed through gameplay, including videos, and has sparked theories from popular YouTube content creators.

Large, big-box retailers that carry a broad range of products. Ex: Walmart, Target, and Tesco.

Slightly more value-focused than high-end department stores. Ex: Kohl’s, and Dillard’s.

Bulk or club buying model with membership-based retail. Ex: Costco, Sam’s Club, and BJ’s Wholesale Club,

Primarily food-focused, but often include general merchandise sections. Ex: Kroger, Whole Foods, and Carrefour.

Focused on clothing, footwear, and athleisure for men, women, and children. Ex: Gap, Foot Locker, Lululemon, Uniqlo, H&M

Trend-driven apparel retailers offering affordable, frequently updated collections. Ex: H&M, Zara, SHEIN, Forever 21, Primark, Fashion Nova

Sell consumer electronics, appliances, and tech accessories. Ex: Best Buy, MediaMarkt, Currys, B&H Photo

Specialize in hardware, tools, appliances, and home renovation materials. Ex: Home Depot, Lowe’s, B&Q, Menards

Focused on toys, games, crafts, and educational play. Ex: Toys “R” Us, The Entertainer, LEGO, Learning Express, Michaels

Specialize in pet food, supplies, and accessories. Ex: PetSmart, Petco, Chewy

Broad online marketplaces, often with global reach. Ex.: Amazon, eBay, Alibaba, and Mercado Libre.

Selling directly to consumers without 3rd-party retailers. Ex.: Brand-owned e-commerce sites, subscription boxes (Dollar Shave Club), and brand pop-ups.

Curated products delivered periodically to subscribers. Ex.: Loot Crate, BarkBox, and FabFitFun.

Social and video-driven e-commerce that enables real-time interaction. Ex.: Instagram Live Shopping, TikTok Live, and Taobao Live.

Temporary retail spaces for brand collaborations, product launches, or holiday seasons.

On-site stores that sell event-exclusive of licensed merchandise. Ex.: Stadiums, arenas, theme parks, concerts, and museums.

Interactive or immersive retail experiences that blend entertainment with shopping. Often used for brand-building, product launches, or fan engagement. Ex.: Crayola Experience, Netflix House, and theme-based immersive pop-ups.

Poppy Playtime

ABOUT | Launched as a mobile gaming app by Gameloft in 2013, Dragon Mania Legends is a fantasy adventure universe set in a medieval Scandinavian archipelago called Dragolandia.

The eight islands are populated by 1000+ unique dragons who live apart from human civilization. Arya, an 18-year-old girl, is one of the few able to bond and deal with these powerful creatures. With her friends, she will do anything to protect the archipelago—and its dragons—from any threat.

AN EXCITING STORYLINE WITH 15+ HUMAN CHARACTERS!
1000+ Dragons Designed
16 Elements defining Dragon’s
strengths/weaknesses in battle

KEY DEMOGRAPHICS
M 18-24 / F 35+
1.7M Monthly Active Users
Key Markets: United States / E.U. / Brazil

Sell surplus or out-of-season merchandise at lower prices. Ex: T.J. Maxx, Ross, Marshalls, and Outlet Malls.

Stores focused on specific product verticals or hobbies.

Virtual marketplaces that sell digital goods (NFTs, in-game items, etc.). Ex.: Fortnite Item Shop, Roblox, and Decentraland.

Gameloft

Dragon Mania Legends

Humanity is being threatened by an alien cartel who wants to use humans as drugs. It’s up to you to rescue & partner with charismatic, talking guns, take down Garmantuous & his gang, & save the world. High on Life was the #1 game on Game Pass and has 9 million players and counting. High On Life is the biggest Game Pass release of 2022, the biggest 3rd party launch in Game Pass history, and the biggest single-player game launch on Game Pass ever!

Traditional, multi-category stores with mid-to-high price ranges. Ex: Macy’s, Bloomingdale’s, and John Lewis.

High on Life

2010年にゲーム第一作をリリース以来、CDにアニメにとメディアミックス展開を広げる女性向けコンテンツです。個性豊かなアイドルたちが繰り広げる物語をElements Gardenが手がける魅力的な音楽と共にお届けしております。

Since the release of the first game in 2010, ”Utano☆PrinceSama” has been expanded into CDs, anime, and other media franchises for female fans. The story of pop idols with various personalities is presented with attractive music  produced by Elements Garden.

うたの☆プリンスさまっ♪(Utano☆PrinceSama)

Europa Universalis is a grand strategy game where players take control of a nation and guide it through centuries of exploration, warfare, diplomacy, and empire-building. Set in the dramatic era from the late Middle Ages to the early modern period, the game offers deep historical detail, complex mechanics, and endless replayability. Whether you're rewriting history or recreating it, Europa Universalis is all about shaping the fate of the world—one calculated decision at a time. Europa Universalis first released 2000, and Europa Universalis V was released November 2025.

Extreme value-focused retailers offering low-priced goods. Ex: Dollar General, Family Dollar, and Poundland.

Europa Universalis V

Xen is an Esports & Entertainment organization founded by CEO Jordan "Laz" Lazarus in May of 2019.

Jordan spent his first two years of college at the University of Tampa before transferring in his Junior year to Baruch College in Manhattan, NYC. He graduated cum laude with a degree in Finance & Investments and a minor in Communication from the Zicklin School of Business. 

Jordan has been an avid sports and video game player throughout his life. As the gaming industry started to rise, Jordan realized it was his chance to start an organization and make one of his passions a career; not only for himself but for many others as well. Upon transferring to Baruch in NY, he established his organization, Xen. 

Xen's main goal as a team is to succeed and create a community among our supporters, while also helping our members and companies that we partner with thrive. Xen has players and creators from all around the world, with some competing at the highest levels while others produce high-quality content.

Xen Gaming Brand

Xen Gaming

Reached 100,000+ concurrent Steam players on release day.

Cities: Skylines is a city-building simulation game where your imagination is the only limit. Design, build, and manage the city of your dreams—from bustling streets and towering skyscrapers to green parks and public services. Whether you're solving traffic nightmares or crafting urban masterpieces, Cities: Skylines is all about turning your vision into reality, one building at a time. Cities: Skylines I released 2015, Cities: Skylines II released 2023.

Stores focused on broad reach and/or price sensitivity.

Cities: Skylines II

Brookhaven is the most-played experience on Roblox, with over 70 billion visits and 160 million unique monthly players. It’s a living, social world where players tell stories, create chaos, role-play everyday life, and shape the experience together in real time.

Now, Brookhaven is entering its next chapter. We’re transforming it from a hit Roblox game into a global entertainment franchise — expanding into characters, narratives, new content formats, creator ecosystems, and real-world cultural moments that extend far beyond the platform. Brookhaven isn’t just a game; it’s a social playground and a storytelling universe built by its community. With average session times exceeding 40 minutes, Brookhaven has become a routine destination for Gen Z and Gen Alpha — a place to hang out, role-play, express creativity, and build social connections through shared stories.


Brookhaven

Sold over 200k units in first 24 hours, setting new revenue record at the time.

Stellaris is a grand strategy game set in the vast reaches of space, where you lead your empire from the first steps of interstellar travel to galactic dominance. Explore strange new worlds, encounter alien civilizations, and make choices that shape the fate of your species. Deep strategy meets sci-fi storytelling in a universe where anything is possible. Stellaris was first released 2016.

Stellaris

Leading Mobile Game launched in 2015. March of Empires is a medieval universe that allows players multiple immersion points to play strategic games. Players can choose the guise of Knights of the Highland King, Warriors of the Desert Sultan, Samurai of the Shogun Empire, or Varangians of the Northern Czar as they make battle and wage war in this extravagant game
of historical fiction. The concept is simple: Four empires of champions - representing the four main civilizations of the Middle Ages - compete to claim the supreme throne using 100s of special talents, unique gears, and a wide-range of weapons. Only one can reign supreme. Do you have what it takes to be the reigning champion?

KEY DEMOGRAPHICS
25-65+ M
320K+ Monthly Active Users
Top Markets: United States / E.U. / Brazil

THE OPPORTUNITY
Gameloft’s mega-hit March of Empires is primed to expand into key merchandise
categories that appeal to the 18-45 M demographic. The only consumer product
developed to this point is a self-produced Board Game, set to launch in 2026. All other
merchandise/licensing categories are available for exploitation, including, but not
limited to Apparel, Books, Figurines, Collectibles, Plush, Drinkware, Backpacks, Pet
Accessories, Auto Accessories, and more.

March of Empires is open to Scripted Development Opportunities for TV/Film.

March of Empires

Over 318 Million Young Adults Engaging on Habbo!

Habbo is a pioneering social virtual world and community, renowned for its vibrant and immersive online environment. Since its launch in 2000, Habbo has captivated millions of users worldwide, allowing them to create personalized avatars, build and decorate virtual spaces, and engage in real-time social interactions.

With a strong emphasis on creativity and social connection, Habbo offers a unique platform where users can express themselves and form lasting friendships. The platform's extensive customization options and diverse range of activities make it a beloved destination for a global audience.

For brands and licensees, partnering with Habbo presents a wealth of opportunities. Leverage Habbo’s well-established brand and extensive reach to create innovative products and experiences. From virtual merchandise and branded virtual spaces to exclusive events and interactive campaigns, Habbo provides a dynamic environment for impactful collaborations.

Connect with millions of engaged users and explore the potential of licensing opportunities with Habbo. Harness the power of this iconic virtual world to expand your brand's reach and engage with a vibrant, active community. Discover the endless possibilities of partnering with Habbo to bring your brand to life in new and exciting ways.

Habbo

Sold over 4M copies worldwide as of April 2025.

Crusader Kings is a grand strategy RPG where you lead a medieval dynasty through generations of intrigue, ambition, and glory. From plotting assassinations to forging alliances, your choices shape the fate of kingdoms—and the drama never stops. It's not just about ruling—it's about surviving, scheming, and leaving a legacy that echoes through the ages. Crusader Kings first released 2004, most recent game is Crusader Kings III, released 2020.

Crusader Kings III

SPELUNKER, The weakest protagonist in gaming history!

An Iconic Franchise with Enduring Appeal
Spelunker, the 1983 side-scrolling action game, gained legendary status in Japan with its Famicom release in 1985. Known as the "weakest protagonist in gaming history," its quirky, fragile hero turned frustration into charm. The franchise’s revival in 2009 with Minna de Spelunker (Spelunker Together) added online co-op, earning a PlayStation Award and proving Spelunker’s timeless appeal.

Spelunker Z
In 2015, Minna de Spelunker Z, a Free-to-Play PS4 title partnered with Square Enix, brought the franchise to a new audience. Across Japan and North America, Spelunker Z maintained exceptional player engagement for five years, highlighting its ability to thrive in the modern gaming landscape. Its simple controls, humorous charm, and family-friendly design set it apart in a market saturated with complex, violent games.

Spelunker Continues
Spelunker Party (2017) for Nintendo Switch, Spelunker HD Deluxe (2021) for Nintendo Switch and PS4... and what's next?


スペランカーは洞窟探険をテーマにしたアクションゲームです。最初のゲームは1983年に米国でATARI 8BITコンピューター向けに発売され、1985年に発売されたファミリーコンピュータ版により日本でも人気となりました。

スペランカーは「ゲーム史上最弱主人公」というユニークなポジショニングを確立し、ゲーマーのコミュニティーで愛される存在です。スペランカーは現在でも複数のプラットフォーム向けに新作が発売されています。

SPELUNKER

Sold over 5M copies on Steam as of June 2023.

Hearts of Iron is a grand strategy game set during the turbulent years of World War II. Lead any nation through the fires of global conflict—plan military campaigns, manage resources, forge alliances, and rewrite history on a massive scale. Victory isn't just about firepower—it's about strategy, logistics, and the will to lead your nation to glory (or survival). Hearts of Iron first released in 2002, most recent game is Hearts of Iron IV, released 2016.

Hearts of Iron IV

『グーニャモンスター』は3人の「バスター」と1人の「モンスター」に分かれて遊ぶ「3vs1の非対称型パーティゲーム」です。
バスターは個性豊かなウェポンで、モンスターは強力なスキルでそれぞれ戦い、お互いの勝利条件の達成を目指します。
主題歌に「FAKE TYPE. feat. 超学生」を迎え、 キャラクターデザインは人気イラストレーター「寺田てら」が担当しています。

GOONYA MONSTER” is a ‘3vs1 asymmetrical party game’ played by three ‘Busters’ and one ‘Monster’.
Busters fight each other with their unique weapons and monsters fight each other with their powerful skills, aiming to achieve each other's victory conditions.
The theme song is by “FAKE TYPE. feat. Chogakusei” and the character design is by popular illustrator Terada Tera.