With more people spending more time working from home and trends towards purchases online, especially from phones increasing, it has never been tougher to drive footfall in brick and mortar stores. Without browsing in actual stores the chances of customers finding new products falls dramatically and can leave many products

We want to make sure it's quick and easy for you to see how your deals are progressing, so we’ve implemented some improvements to make this simpler than ever and ensure all relevant people are kept in the loop. With the new “WATCH” function, you can now receive notifications

A lot of people have a lot to say about Star Wars and the array of new content that fans have been blessed with since Disney bought Lucasfilm in 2012. Managing a franchise the size of Star Wars is not an easy task and when your fanbase includes pretty much

It seems no matter your age, these days the chances are you spend a fair amount of your day looking at your phone or other screen. Social media in particular - whether it is Facebook, Instagram, BlueSky, X, Threads or TikTok - and which ones of these you use is

In the past few weeks there have been a couple of great articles looking at the future of film and TV making. The first by Brandon Katz for The Observer looks at how originality in film and TV is dying - and that its viewers’ faults for rewarding blockbuster franchises

As a product manufacturer in the licensing space, or looking to get into licensing, deciding which brands to go after can be daunting. In just a few weeks’ time in Las Vegas a huge array of brand owners and representatives will build their booths and showcase their priority IPs for