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Apr 30, 2025 / 1 min read /

Introducing Smarter Notifications To Help Keep Track of Deals Easily

Introducing Smarter Notifications To Help Keep Track of Deals Easily

We want to make sure it's quick and easy for you to see how your deals are progressing, so we’ve implemented some improvements to make this simpler than ever and ensure all relevant people are kept in the loop. With the new “WATCH” function, you can now receive notifications

Apr 28, 2025 / 3 min read /

The Return of The Jedi - Is Star Wars Back On Track?

The Return of The Jedi - Is Star Wars Back On Track?

A lot of people have a lot to say about Star Wars and the array of new content that fans have been blessed with since Disney bought Lucasfilm in 2012. Managing a franchise the size of Star Wars is not an easy task and when your fanbase includes pretty much

Apr 21, 2025 / 2 min read /

Do Memes & GIFs Make For Engaging Licensing?

Do Memes & GIFs Make For Engaging Licensing?

It seems no matter your age, these days the chances are you spend a fair amount of your day looking at your phone or other screen. Social media in particular - whether it is Facebook, Instagram, BlueSky, X, Threads or TikTok - and which ones of these you use is

Apr 14, 2025 / 3 min read /

The Future of Hollywood: Constant Sequels, Remakes & Reboots Broken Up by Creator Led Content?

The Future of Hollywood: Constant Sequels, Remakes & Reboots Broken Up by Creator Led Content?

In the past few weeks there have been a couple of great articles looking at the future of film and TV making. The first by Brandon Katz for The Observer looks at how originality in film and TV is dying - and that its viewers’ faults for rewarding blockbuster franchises

Apr 07, 2025 / 4 min read /

When It Comes to Partnering with Brands - is Bigger Always Better?

When It Comes to Partnering with Brands - is Bigger Always Better?

As a product manufacturer in the licensing space, or looking to get into licensing, deciding which brands to go after can be daunting. In just a few weeks’ time in Las Vegas a huge array of brand owners and representatives will build their booths and showcase their priority IPs for

Apr 04, 2025 / 5 min read /

CinemaCon 2025 Round Up

CinemaCon 2025 Round Up

As we gear up for Licensing Show in Vegas in May, another convention has been taking place there this week - CinemaCon. As the largest gathering for the worldwide motion picture theater industry, the 3 day event sees exclusive presentations from some of the biggest film studios,  debuting a slate

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