This weekend saw the Javits Center in Manhattan once again be taken over by fans of all interests for New York Comic-Con. A fantastic opportunity for fans to meet, cosplay and celebrate their favourite fandoms whilst also getting to sit in on exclusive panels, see new footage and indulge in

If you can believe it, it is already that time again. The days are getting shorter, pumpkin spiced everything are dominating retailer shelves and thoughts are well and truly turning towards the Holidays. Looking at what the retailers think are going to be the most popular toys filling stockings this

When people think of licensing they often forget the huge opportunities for IP in advertising. It's a tougher category to manage as IP owners can’t usually pitch directly to companies due to the advertising and media agencies most companies with big marketing budgets employ. Therefore it is a category

With many studios focused on live action remakes of their animated back catalogue, 2025 saw a dearth of new big animated films. This year's Smurfs movie (the fourth) continued the downward trend of the franchise at the global box office: $563M → $347M → $197M → $117M. And Elio was pretty much dead

‘Band merch’ has come a long way over the past few years, what started as tour specific t-shirts bought at the gig has now evolved into a huge business with dedicated websites and huge ranges of products. Looking at the online stores of recent big tourers you can see just

* The North American box office was flat YoY at $3.6B. * Lilo & Stitch was the biggest domestic movie this year with $423M, Inside Out 2 the biggest movie of summer 2024 hit $650M. * Summer 2024 had a second film go over $650M - Deadpool and Wolverine. * Summer 2025’s box