A girl’s pencil comes to life and wreaks havoc on her orderly life.

Penny wants to do well in school and follow the rules. But all that changes one day when Penny’s pencil comes to life. When Pencil becomes fatally injured, it’s up to Penny to find a way to fix her pencil. Penny encounters excitement and trouble as her pencil takes her on a journey of self-discovery.


■ Business Performance

[Book]
-	IP licensed with Scholastic for <Reel Books> book publishing worldwide

[Metaverse Game]
-	IP Partnership with a global metaverse platform <The Sandbox>

•	URL
<The Sandbox>
https://www.sandbox.game/kr/experiences/CEREELS'%20LAND/e196a78f-e841-4194-b646-e659de7c4807/page/

Penny's Pencil 

Ella was adopted into a loving family of alligators. But as she grows up, she starts to realize that she’s… different. As in, developing wings, breathing fire, and growing trees in her mouth kind of different.

Ella sets off on an adventure to discover her true identity with her bestie, Bird. Only to find herself in various disguises, close escapes, and awkward situations along the way. 


■ Business Performance

[Book]
-	IP licensed with Scholastic for <Reel Books> book publishing worldwide

[Game] 
-  Mobile Game : <Ella Survivor.io> is now available at Google Play Store & App Store
    * The next game <Ella RPG> will be launched in 2024

[Metaverse Game]
-	IP Partnership with a global metaverse platform <The Sandbox>
-	IP collaboration with the social metaverse game <Play Together>

[Music]  
-	Music album released worldwide
   * Streaming Platform : YouTube Music, Spotify, Apple Music, Amazon Music
 
[Board Game]
-  IP licensed with board game company and the storytelling game will be released in 2024
 
[NFT]
-  IP partnership with <Korbit> a Virtual assets platform NFT marketplace 

•	URL
<Ella Survivor.io>
- Google Play Store : https://play.google.com/store/apps/details?id=com.cereels.ellasurvival.gl&hl=en_US
- App store : https://apps.apple.com/us/app/ella-survivor-io/id6464589085

<The Sandbox>
https://www.sandbox.game/kr/experiences/CEREELS'%20LAND/e196a78f-e841-4194-b646-e659de7c4807/page/

<Teemill>
https://cereels.teemill.com/

Large, big-box retailers that carry a broad range of products. Ex: Walmart, Target, and Tesco.

Traditional, multi-category stores with mid-to-high price ranges. Ex: Macy’s, Bloomingdale’s, and John Lewis.

Slightly more value-focused than high-end department stores. Ex: Kohl’s, and Dillard’s.

Broad online marketplaces, often with global reach. Ex.: Amazon, eBay, Alibaba, and Mercado Libre.

Selling directly to consumers without 3rd-party retailers. Ex.: Brand-owned e-commerce sites, subscription boxes (Dollar Shave Club), and brand pop-ups.

Sell surplus or out-of-season merchandise at lower prices. Ex: T.J. Maxx, Ross, Marshalls, and Outlet Malls.

Primarily food-focused, but often include general merchandise sections. Ex: Kroger, Whole Foods, and Carrefour.

Stores focused on specific product verticals or hobbies.

Stores focused on broad reach and/or price sensitivity.

Ella Gator

Honey Crisp is a young, zesty, vibrant, and oh-so-juicy and delicious apple. Like the other apples on his tree, Honey Crisp can’t wait for the day when he’ll be picked. But he’s a late bloomer and watches while other apples are picked before him. But this won’t get him down! He’s bright and optimistic and still dreams of the day when he’ll be an apple no more, but a wonderful apple tree.


■ Business Performance

[Book]
-	IP licensed with Scholastic for <Reel Books> and the book will be published worldwide in 2024

[Metaverse Game]
-	IP Partnership with a global metaverse platform <The Sandbox>

•	URL
<The Sandbox>
https://www.sandbox.game/kr/experiences/CEREELS'%20LAND/e196a78f-e841-4194-b646-e659de7c4807/page/

Honey Crisp

On a windy day, a young girl, Ana, flies her red kite. A gift from her father, the red kite is Ana’s most cherished belonging. But when her father passes away, she gives it up in an effort to move on.


■ Business Performance

[Book]
-	IP licensed with Scholastic for <Reel Books> and the book will be published worldwide in 2024

Red Kite

A young girl decides to run away from home one night after dinner. She runs to a forest near her house, but as she gets deeper into the woods, she realizes that she is lost. Feeling scared and cold, she curls up under a tree and unexpectedly meets a talking red fox. The fox promises to guide her safely back home as long as the girl promises to help it in some way. As the two explore the forest, the girl learns to appreciate the magic that exists all around her.


■ Business Performance

[Book]
-	IP licensed with Scholastic for <Reel Books> book publishing worldwide

[Metaverse Game]
-	IP Partnership with a global metaverse platform <The Sandbox>

•	URL
<The Sandbox>
https://www.sandbox.game/kr/experiences/CEREELS'%20LAND/e196a78f-e841-4194-b646-e659de7c4807/page/

Fox in the Woods

In the Paleolithic past, a caveman chef cooks dishes that are too refined for his tribe’s palates. When he stumbles across a more advanced society who appreciate cuisine, he thinks he’s found his new family. But Cave Chef soon finds that this isn’t the perfect match he thought: these foodies might be great cooks, but they can’t hunt, and neither can he. When Cave Chef finds himself in danger, his tribe comes to his rescue and he realizes home is where he belongs.


■ Business Performance

[Book]
-	IP licensed with Scholastic for <Reel Books> book publishing worldwide

[Metaverse Game]
-	IP Partnership with a global metaverse platform <The Sandbox>

[Board Game]
-  IP licensed with board game company and the game will be released in 2024

•	URL
<The Sandbox>
https://www.sandbox.game/kr/experiences/CEREELS'%20LAND/e196a78f-e841-4194-b646-e659de7c4807/page/

Cave Chef

The Adventures of Odie follows a Korean school-kid and her group of trusty friends as they explore life after school. Loosely inspired by Greek and Roman myths, there’s no shortage of adventures that these kids will encounter. And with Odie, the brave leader of the bunch, Cleo, the nerdy know-it-all, and Eustace, the goofball with a big heart, these friends are prepared to face pretty much any challenge together.

They have each other’s backs, whether it’s teaming up against Odie’s mean older cousins to defend her favorite snacks or trekking across the country in search of a secret seafood delicacy. Much like the great heroes of ancient mythology, they’re destined for adventure! And who knows? Maybe even greatness.


■ Business Performance

[Book]
- IP licensed with Scholastic for <Reel Books> book publishing worldwide

[Metaverse Game]
- IP Partnership with a global metaverse platform <The Sandbox>

[Board Game]
-  IP licensed with board game company and the game will be released in 2024

•	URL
<The Sandbox>
https://www.sandbox.game/kr/experiences/CEREELS'%20LAND/e196a78f-e841-4194-b646-e659de7c4807/page/

The Adventures of Odie

A small boy and a dog named Schubert learn the value of trusting and depending on each other. 

Shy and alone, Small Boy needs a true friend. Good thing he’s got his Scottish Terrier, Schubert, to help him come out of his shell. With a little nudge, Small Boy just might be able to make a new friend.


■ Business Performance

[Book]
- IP licensed with Scholastic for <Reel Books> book publishing worldwide

[Metaverse Game]
- IP Partnership with a global metaverse platform <The Sandbox>

•	URL
<The Sandbox>
https://www.sandbox.game/kr/experiences/CEREELS'%20LAND/e196a78f-e841-4194-b646-e659de7c4807/page/

Small Boy and Schubert

Jungle animals struggle to get along in this hip-hop series about the seven deadly sins. Life in the wild is nasty, brutish, and short, especially for these animals who represent the seven vices: gluttony, envy, greed, wrath, lust, pride, and laziness. Monkey and rabbit can’t stop eating. Jaguar thinks the grass is greener in another spot. Squirrel wants to hold onto his gold at all cost. Lemur is angry over the destruction of the rainforest. Bonobo is always looking for her soulmate. Peacock likes to show off his feathers. And sloth is lazy even in the face of danger.

CeREELs is working on a variety of businesses such as Global Publishing, Music, Game, Webtoon, and NFT & Metaverse with partnerships. We are also trying to expand Bad Animals IP's business.

Bad Animals 

Dee the Dinosaur is a rap-driven story about a Dinosaur who struggles in a world of oppression and alienation.

Dee is the last living dinosaur in a world of inequality. When the moment comes to make a change, Dee becomes an emblem of a new movement. He’s joined by Tina, an endangered gopher, and others to fight against corruption. It’s time to take a stand.

CeREELs is working on a variety of businesses such as Global Publishing, Music, Game, Webtoon, and NFT & Metaverse with partnerships. We are also trying to expand Dee the Dinosaur IP's business.

Dee the Dinosaur

In Night Cloud City, everyone can be who they want to be. Just plug in and live your dreams in an augmented world where anything can happen. Race against time, scale a skyscraper, or win the World Cup.


■ Business Performance

[Book]
-	IP licensed with Scholastic for <Reel Books> and the book will be published worldwide in 2024

Night Cloud City

Everyone’s in love with the handsome new kid who has arrived at high school, everyone except smart and popular, Seryong, that is. After being bestowed with a deck of magic cards that grant her various magical powers, Seryong is more interested in exploring her new abilities than dawdling over Suwon. 

Seryong must be careful with carelessly using her powers though. Whether it is predicting people’s soul mates or entering her classmate’s dreams, hijinks ensue with each new card she uses.


■ Business Performance

[Webtoon]
- Webtoon <Trump Cards> published in US, France, Japan
   * Publishing Platform : Tappytoon, Delotoon, Piccoma

[Music]  
- Music album released worldwide
   * Streaming Platform : YouTube Music, Spotify, Apple Music, Amazon Music

[NFT]
-  IP partnership with <Ground X> a Virtual assets platform NFT marketplace 

Trump Cards

Expressway is a story about what happens when you break out of your comfort zone. In season 1, we focus on the story of Alice and her dad. After the passing of her mom, Alice and her dad move to a small town in Long Island, New York. While their everyday routine of going to school and returning home may look average and peaceful on the surface, transitioning to a new town is anything but easy.

But on one ordinary school day, her dad makes an impromptu decision to drive up to the city. With nothing but trees and the expressway in sight, their seemingly aimless trip might be the key ingredient that brings about a much-needed connection in their lives.

Season 2 shifts the story to focus on Alice and her friend Maddie as they drive across country to tour potential college destinations. Inspired by classic road movies, this season follows the two young women as they find themselves putting their friendship to the test in unfamiliar surroundings.


■ Business Performance

[Book]
-	IP licensed with Scholastic for <Reel Books> and the book will be published worldwide in 2024

[Metaverse Game]
- IP Partnership with a global metaverse platform <The Sandbox>

[NFT]
-  IP partnership with <Ground X> a Virtual assets platform NFT marketplace

•	URL
<The Sandbox>
https://www.sandbox.game/kr/experiences/CEREELS'%20LAND/e196a78f-e841-4194-b646-e659de7c4807/page/

Expressway

When Bob’s pet octopus, Mu, is given expired vitamins, she gains the ability to communicate with humans. Now she has to go to school like everyone else. But middle school can be hard when you’re an octopus. Mu learns about food etiquette, science dissections, and art before she realizes her true talent as a musician.

As Mu continues to grow and grow and grow Bob realizes Mu is not just any ordinary octopus…


■ Business Performance

[Book]
- IP licensed with Scholastic for <Reel Books> book publishing worldwide

[Metaverse Game]
- IP Partnership with a global metaverse platform <The Sandbox>
- IP collaboration with the social metaverse game <Play Together>

[Music]  
- Music album released worldwide
   * Streaming Platform : YouTube Music, Spotify, Apple Music, Amazon Music
 
[Board Game]
-  IP licensed with board game company and the game will be released in 2024

•	URL
<The Sandbox>
https://www.sandbox.game/kr/experiences/CEREELS'%20LAND/e196a78f-e841-4194-b646-e659de7c4807/page/

Penny's Pencil

Gallery

Product categories

Channels of distribution