License the world’s most iconic brands
The leading platform connecting brands with product creators globally
0+
Brands in network
0+
Verified manufacturers
$0M+
In retail sales
Access new IP and hard-to-reach brands
Reach the big brands normally gated behind closed circles, with AI matchmaking alerting you as opportunities open.
Smart deal routing
Proposals route to the specific category or territory manager automatically, eliminating inbox bottlenecks.
Become a stronger partner
Turn one deal into a lasting relationship — grow into new categories, and renewals reward you with a reduced success fee.
Trusted by
Attack on Titan
Experience the phenomenon that is Attack on Titan, the hit anime series adapted from Hajime Isayama's acclaimed manga series. Set in a world where humanity battles monstrous Titans for survival, this gripping saga follows Eren Yeager and his friends as they uncover shocking truths and fight for their lives. Praised for its complex characters and thrilling plot twists, Attack on Titan has become a cultural landmark, winning numerous awards and earning a massive global fanbase. Named the Most In-Demand TV Series in the World in 2021, this series continues to break records and set new standards in the anime industry.
Chiikawa
From social media to global fandom! What began in 2017 as a simple doodle shared on X (formerly Twitter) by artist Nagano has evolved into a rich storytelling universe told through her online manga. Her adorable characters, combined with relatable situations has created a deep emotional connection with fans. Today, it's one of the most popular character brands in Japan and growing in popularity around the world.
Mofusand
Mofusand is a whimsical world of irresistibly cute cats created by illustrator Juno, known for blending warmth, humor, and sophisticated charm. Born on social media, Mofusand captures the playful and mischievous spirit of cats through endearing illustrations where they dress up, explore, and engage in delightfully human-like adventures. Defined by its “Sophisti-cute” style, which is soft, stylish, and quietly charming, Mofusand delivers an “adorable meets absurd” experience that sparks joy and wonder across generations. With diverse characters, endless themes, and a flair for cosplay and storytelling, the brand connects deeply with cat lovers and kawaii culture enthusiasts worldwide.
Speed Racer
Speed Racer, aka MachGoGoGo, is a first-class crime-fighting race car driver on a mission to live up to the ideals of his thought-to-be-dead brother, who is secretly Racer X. Behind the wheel of his independent super-car, the Mach 5, Speed races to victory, saves the day, and combats crime with unmatched skill and determination. Partner with Speed Racer to leverage the iconic brand's legacy and excitement. Explore unique licensing opportunities that bring the thrilling world of Speed Racer to life through innovative products and engaging collaborations. Tap into a dedicated fan base and capture the spirit of adventure, competition, and heroism with Speed Racer.
How it works
Discover and connect
Access verified brands and opportunities that fit your needs and expand your business.
Propose in minutes, not weeks
Your offer goes out qualified and complete via cutting edge technology; so brand owners get to a decision faster.
Get paid
Don’t leave money on the table. Take control of your brand and reap the rewards.
Real deals, real products
Squishmallows✕Ordo
Invincible VS✕Boba Bear
Attack on Titan✕Makeship
Bob Ross✕Chartis
Testimonials
“It’s streamlined how we discover, vet, and engage with licensing opportunities in a way that simply didn’t exist before.”
Samuel Ferguson
SVP, Global Licensing, Jazwares
“We consider Negosh a seamless extension of the Firefly team, uncovering opportunities and categories we may not have found on our own.”
Cynthia Modders
President, Firefly Brand Management
“The platform consistently surfaces serious, relevant partners, and the workflow makes each step of the process easier.”
Bill McClinton
President, Global Icons
Frequently asked questions
What types of licensing agreements can I make on Negosh?
Negosh accommodates a variety of licensing agreement types across different product categories, territories, and distribution channels. You can negotiate deals for exclusive or non-exclusive rights, limited runs or multi-year programs, and regional or global distribution. Although brand owners may have their preferences, at the end of the day, everything is negotiable!
Are there any fees to license a brand on Negosh?
Yes. Negosh charges a success fee of 12% of the royalty for the initial term of the licensing agreement and 8% on any contract renewals. Brand owners have the option to pass the success fee onto the manufacturer if they prefer. Full details can be found on our pricing page.
Are there any fees to license a brand on Negosh, aside from what I pay to the brand?
No, Negosh does not charge manufacturers any additional fees to license a brand beyond what is agreed upon with the brand owner. The financial terms, such as royalties, minimum guarantees, and advances, are negotiated directly between you and the brand owner. Some brand owners have elected to have the Negosh success fee be imposed on the manufacturer, which you will be made aware of before sending an inquiry to that brand. Please see the pricing page for more information on this case.
Are the brands on Negosh verified?
All brands on Negosh are onboarded to the platform, and we do everything in our power to ensure they are submitted by authorized parties. We review submissions carefully and monitor for legitimacy, but ultimate responsibility for confirming rights and negotiating terms rests with the manufacturer and brand owner.
Does Negosh help resolve disputes between manufacturers and brand owners?
Negosh is not a legal arbitrator and does not mediate disputes. However, we can offer guidance and context when misunderstandings arise, and we provide resources to help clarify licensing terms and expectations upfront. Ultimately, the terms outlined in your licensing agreement will govern dispute resolution.
Who owns the final licensing agreement—the brand owner, the manufacturer, or Negosh?
The licensing agreement is a private contract between the brand owner and the manufacturer. Negosh is not a party to the contract. Our platform facilitates the connection and supports the negotiation process, but the deal is yours to finalize and own.
What happens if I need help understanding licensing terms or industry best practices?
Negosh offers educational content and best practice guides for new and experienced manufacturers alike. If you're working on a deal and need more hands-on support, we also provide optional advisory services to help interpret terms, understand common deal structures, or benchmark offers against industry standards.