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License the world’s most iconic brands

The leading platform connecting brands with product creators globally

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Access new IP and hard-to-reach brands

Reach the big brands normally gated behind closed circles, with AI matchmaking alerting you as opportunities open.

Smart deal routing

Proposals route to the specific category or territory manager automatically, eliminating inbox bottlenecks.

Become a stronger partner

Turn one deal into a lasting relationship — grow into new categories, and renewals reward you with a reduced success fee.

Join as a manufacturer

Trusted by

Attack on Titan

Attack on Titan

Experience the phenomenon that is Attack on Titan, the hit anime series adapted from Hajime Isayama's acclaimed manga series. Set in a world where humanity battles monstrous Titans for survival, this gripping saga follows Eren Yeager and his friends as they uncover shocking truths and fight for their lives. Praised for its complex characters and thrilling plot twists, Attack on Titan has become a cultural landmark, winning numerous awards and earning a massive global fanbase. Named the Most In-Demand TV Series in the World in 2021, this series continues to break records and set new standards in the anime industry.

Chiikawa

Chiikawa

From social media to global fandom! What began in 2017 as a simple doodle shared on X (formerly Twitter) by artist Nagano has evolved into a rich storytelling universe told through her online manga. Her adorable characters, combined with relatable situations has created a deep emotional connection with fans. Today, it's one of the most popular character brands in Japan and growing in popularity around the world.

Mofusand

Mofusand

Mofusand is a whimsical world of irresistibly cute cats created by illustrator Juno, known for blending warmth, humor, and sophisticated charm. Born on social media, Mofusand captures the playful and mischievous spirit of cats through endearing illustrations where they dress up, explore, and engage in delightfully human-like adventures. Defined by its “Sophisti-cute” style, which is soft, stylish, and quietly charming, Mofusand delivers an “adorable meets absurd” experience that sparks joy and wonder across generations. With diverse characters, endless themes, and a flair for cosplay and storytelling, the brand connects deeply with cat lovers and kawaii culture enthusiasts worldwide.

Speed Racer

Speed Racer

Speed Racer, aka MachGoGoGo, is a first-class crime-fighting race car driver on a mission to live up to the ideals of his thought-to-be-dead brother, who is secretly Racer X. Behind the wheel of his independent super-car, the Mach 5, Speed races to victory, saves the day, and combats crime with unmatched skill and determination. Partner with Speed Racer to leverage the iconic brand's legacy and excitement. Explore unique licensing opportunities that bring the thrilling world of Speed Racer to life through innovative products and engaging collaborations. Tap into a dedicated fan base and capture the spirit of adventure, competition, and heroism with Speed Racer.

How it works

1

Discover and connect

Access verified brands and opportunities that fit your needs and expand your business.


2

Propose in minutes, not weeks

Your offer goes out qualified and complete via cutting edge technology; so brand owners get to a decision faster.


3

Establish new revenue stream

Don’t leave money on the table. Take control of your brand and reap the rewards.

Real deals, real products

Squishmallows and Ordo licensed product

SquishmallowsOrdo

Invincible VS and Boba Bear licensed product

Invincible VSBoba Bear

Attack on Titan and Makeship licensed product

Attack on TitanMakeship

Bob Ross and Chartis licensed product

Bob RossChartis

Testimonials

“It’s streamlined how we discover, vet, and engage with licensing opportunities in a way that simply didn’t exist before.”

Samuel Ferguson

SVP, Global Licensing, Jazwares

“We consider Negosh a seamless extension of the Firefly team, uncovering opportunities and categories we may not have found on our own.”

Cynthia Modders

President, Firefly Brand Management

“The platform consistently surfaces serious, relevant partners, and the workflow makes each step of the process easier.”

Bill McClinton

President, Global Icons

Frequently asked questions

What types of licensing agreements can I make on Negosh?

Negosh accommodates a variety of licensing agreement types across different product categories, territories, and distribution channels.

Does it cost anything to create an account and use the platform?

No. Creating an account, listing intellectual property, browsing the marketplace, proposing deals and negotiating in the deal room are all free. Negosh only earns a fee once a licensing deal generates royalties.

What does Negosh charge on a deal?

12% of the royalties paid to the licensor during the initial term of the licensing agreement, and 8% during any renewal or extension.

What counts as royalties?

Any and all advance payments, minimum guarantee payments, standard royalty payments and all other amounts payable under the licensing agreement which are considered royalties.

Who pays Negosh's fee?

The licensor is responsible by default. With Negosh's prior approval, a licensor can elect to have the licensee pay the fee directly to Negosh instead. When that happens, the listing is labeled on the site so licensees know before they propose a deal.

How and when do I pay?

If the deal includes an advance, Negosh invoices against the advance as soon as it is paid, since advances count as royalties. That invoice is due on Net 30 terms like any other. From there, the paying party submits a royalty report to Negosh within 15 days after the end of each calendar quarter, covering all royalties paid or payable that quarter. Negosh then issues an invoice, payable within 30 days. Late balances accrue interest at 1.5% per month, and the paying party covers collection costs.

What if we meet on Negosh but close the deal somewhere else?

The fee still applies. Once two parties connect through the site, any licensing transaction between them within the next 12 months is treated as a Negosh transaction, no matter where or how it is negotiated, signed or performed.

Still have questions? We’d love to answer them! Talk to us

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