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Route 66

Lifestyle

When the mother road calls, you go. Route 66, the mother road, spawned an era that is packed to its rafters with adventure, prose, poetry, tragedy, and an unquenchable thirst to be on the road. To ride. To drive. To just follow the road. Wherever it leads. Because wherever it took you, you came back richer in stories, memories, and experience. When the mother road calls, you go. Route 66, the mother road, spawned an era that is packed to its rafters with adventure, prose, poetry, tragedy, and an unquenchable thirst to be on the road. To ride. To drive. To just follow the road. Wherever it leads. Because wherever it took you, you came back richer in stories, memories, and experience.



Product categories

Accessories Apparel Domestics Electronics & Accessories Food & Beverages Footwear Furniture & Home Furnishings Gifts & Novelties Health & Beauty Housewares Infant Products Publishing Sporting Goods Stationery & Paper Toys & Games Video Games / Software / Interactive Pets Seasonal & Celebrations Location Based Entertainment Open to Other

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Channels of distribution

• Department Stores • Mid-Tier Department Stores • Online Retailers / ECommerce • DTC • Mass Market Stores • Off-price Retailers • Grocery • Specialty • Gaming / Digital / Metaverse • Value Retailers • Other

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Notable successes

🏆 Comprehensive Style Guide 394 artworks, 54 high-res photos, 375 pages, and 28GB of Route 66 design assets

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