Frederick's of Hollywood
Since 1947, Frederick’s of Hollywood has defined the essence of allure. Born in the golden age of glamour, the brand has become synonymous with confidence, sensuality, and unapologetic self-expression. From iconic corsets to contemporary lingerie collections, Frederick’s of Hollywood celebrates every body and every fantasy. Designed to empower through beauty and boldness, each piece blends high-fashion craftsmanship with a touch of irresistible rebellion. Whether it’s a whisper of lace or a daring statement of power, Frederick’s of Hollywood invites you to own your confidence, embrace your desires, and feel unstoppable, inside and out.
Gallery
Target audience
Gender
Female
Age group
Young Adult (20-25)
Adult (26+)
Product categories
• Women's Cold Weather Accessories • Women's Sunglasses • Women's Sportswear • Women's Jewelry  • HBA, HBC & Cosmetic Tools • Bedding (Silk Sheets) • Sexual Wellness (Toys, etc...)  • Bags & SLGs
Channels of distribution
• Off-Price Retailers • Mid-Tier Department Stores • Department Stores • Specialty • Online Retailers / E-commerce • DTC