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Calypso

Food & Beverage

Why partner with Calypso?

Calypso is the #1 single-serve lemonade brand with 21% market share, known for bold tropical flavors and vibrant branding. Available in 80,000 U.S. retail locations and 30+ countries, Calypso delivers a “vacation in a bottle” experience. Its playful gecko mascot, JoJo, captures the brand’s fun, carefree energy. Ready for licensing across candy, frozen treats, mixers, apparel, home goods, novelty merch, and many more categories.


How do I license Calypso?

To license Calypso, sign up for a Negosh account and complete your company profile with your product categories, territories, and other helpful information. Search for the Calypso page on Negosh and submit a deal proposal outlining the products, territories, and terms you have in mind. Your company then goes through an automated qualification process, and once you're qualified, your proposal is forwarded. Negotiations continue in your Negosh deal room until the licensing agreement is closed.


Target audience

Gender

Male

Female

Other

Age group

0–3

3–12

13–19

20–25

26+


Product categories

Accessories Apparel Domestics: Beach Towels, Outdoor Rugs, Blankets / Throws, Throw Pillows, Cushions Electronics & Accessories Food & Beverages: Snacks, Sauces / Marinades, Dressings, Salsas, Baked Goods, Fruit Snacks, Salty Snacks, Granola, Smoothies, Yogurt, Candies Footwear Furniture & Home Furnishings: Canvas Prints, Framed Art, Decorative Items, Kids Table & Chair Sets Gifts & Novelties: Candles, Picture Frames, Funny Mugs, Souvenirs, Postcards, Novelty Items Health & Beauty Housewares: Dinnerware, Mugs, Glassware, Tumblers, Storage Bins, Small Appliances, Blenders, Food Processors, Food Storage Containers, Tablecloths, Placemats, Drinkware, Reusable Straws, Napkins, Kitchen Towels Publishing: Calendars Sporting Goods: Cycling Accessories, Picnic Sets, Adult Floats, Camping Chairs, Outdoor Furniture, Scooters \(non-electric\), Scooters \(electric\), Surfboards, Boogie Boards Stationery & Paper Toys & Games Video Games / Software / Interactive Pets: Pet Toys, Pet Beds, Pet Apparel, Pet Costumes Seasonal & Celebrations: Ornaments, Indoor Seasonal Décor, Outdoor Seasonal Décor, Inflatables, Party Goods Location Based Entertainment Open to Other

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Channels of distribution

• Mass Market Stores • Department Stores • Mid-Tier Department Stores • Online Retailers / ECommerce • DTC • Off-price Retailers • Grocery • Specialty • Gaming / Digital / Metaverse • Value Retailers • Other

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Notable successes

🏆 #1 in Single-Serve Lemonade Top-selling brand with 21% market share and rising. 📈 Explosive U.S. Retail Reach Available in 80,000+ stores across the United States. 📊 Expanding Global Footprint Distributed in 30+ countries and growing fast.

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Platform

MarketplaceOpportunitiesSports licensingKids licensingAnime licensing

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