The City of Friends, a warm and friendly place where animals, humans and vehicles live together in harmony.  The series centers around the three emergency crew Police, Ambulance and Fire - and the three friends Max, Elphie and Ted, who are dedicated to their new positions as recruits in the rescue services. 
Their day-to-day adventures in the City of Friends lead them to new experiences, and teach them some gentle, but valuable life-lessons along the way.  

City of Friends

City of Friends  - [Arabic: مدينة الأصدقاء / Madinat al'asdiqa']
is a beloved pre-school brand with strong engagement across the Middle East. Our Arabic-localized YouTube channel continues to grow rapidly, reflecting a deep connection with children and families in the region.

Proven Popularity in the Region:
- The Middle East, particularly Saudi Arabia, Algeria, and Egypt, represents 40% of our YouTube traffic.
- In the last 12 months (as of August 5th, 2025):
   20+ million views on our Arabic channel
   264 million minutes of watch time

Why Partner With Us?
City of Friends is more than a show—it’s a trusted brand that parents and children love. We are now expanding beyond screens into merchandise, apparel, plush toys, and more for Arabic-speaking markets.


We offer flexible collaboration models to fit your business needs:
- Licensing Agreements – Secure the rights to produce and distribute City of Friends products in your market.
- Co-Branding & Joint Promotions – Leverage our strong brand identity to create campaigns that resonate with families and children.
- Ready-to-Launch Product Line – Access our range of pre-designed, high-quality products from trusted manufacturing partners in China.
- Custom Product Development – Work with us to create unique, culturally relevant merchandise for the Arabic market.

We’re seeking one or more commercial partners to help us bring City of Friends into the homes of millions of families across the Middle East.

Let’s build the next success story together!

Large, big-box retailers that carry a broad range of products. Ex: Walmart, Target, and Tesco.

Slightly more value-focused than high-end department stores. Ex: Kohl’s, and Dillard’s.

Traditional, multi-category stores with mid-to-high price ranges. Ex: Macy’s, Bloomingdale’s, and John Lewis.

Broad online marketplaces, often with global reach. Ex.: Amazon, eBay, Alibaba, and Mercado Libre.

Selling directly to consumers without 3rd-party retailers. Ex.: Brand-owned e-commerce sites, subscription boxes (Dollar Shave Club), and brand pop-ups.

City of Friends

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Notable successes