Rolling Stone
Why partner with Rolling Stone?
Rolling Stone is an iconic brand with unmatched authority and tells the stories that define generations and illuminate the culture of our times. Whether it’s music, film and television, politics, or pop culture, from various entry points the brand invites us to join the conversation. Over generations, the brand has maintained a truly iconic status. A cultural touchstone, it’s recognized for its passion, its precision, and its edge. Rolling Stone reaches millions of people through print, digital, and social media. Consumer products and experiences give the brand a new medium to connect with its already massive audience. Our identity system builds on the brand’s signature style, an enduring aesthetic with both classic and contemporary appeal.
How do I license Rolling Stone?
To license Rolling Stone, sign up for a Negosh account and complete your company profile with your product categories, territories, and other helpful information. Search for the Rolling Stone page on Negosh and submit a deal proposal outlining the products, territories, and terms you have in mind. Your company then goes through an automated qualification process, and once you're qualified, your proposal is forwarded. Negotiations continue in your Negosh deal room until the licensing agreement is closed.
Target audience
Gender
Age group
0–3
3–12
13–19
20–25
26+
Product categories
22 categories across 9 families
Accessories
1
Apparel
Open to all
Domestics
Open to all
Food & Beverages
1
Footwear
3
Housewares
1
Toys & Games
Open to all
Video Games / Software / Interactive
6
Location-Based Entertainment
7
Channels of distribution
5 channels across 2 groups
Mass-market and value
3
Digital and remote
2
Gallery
