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bruh

Lifestyle

Bruh® — The Meme Culture Brand Registered in Canada Bruh® is one of the most viral slang terms in internet culture — instantly recognized across TikTok, Instagram, and YouTube. In 2023, “Bruh” appeared in over 1.2 billion posts worldwide. In 2024, it grew to 1.8 billion mentions, and by mid-2025 it has already surpassed 1.1 billion mentions, keeping it among the top 10 global meme expressions. We hold the Bruh® trademark registration in Canada for Class 25 (apparel, footwear, headwear), giving licensees exclusive access to a $12B+ Canadian apparel market that grew 8.5% year-on-year in 2024. Bruh® is built for Gen Z and Millennials (16–34), who account for 70% of meme culture engagement and are driving growth in streetwear demand. Licensees can instantly plug into this cultural momentum with high-margin categories like T-shirts, hoodies, caps, sneakers, and collaborations drops. Ideal Licensees: ✅ Apparel manufacturers & streetwear brands in Canada ✅ Retailers seeking viral-ready exclusives ✅ Distributors wanting built-in demand Media support: PR amplification via Longtrepreneur (our global media platform) Bruh® is ready for Canadian apparel. Let’s co-create the next big drop together.

https://www.withbruh.com/bruh website


Target audience

Gender

Male

Female

Age group

Teen (13-19)

Young Adult (20-25)

Adult (26+)


Product categories

Baseball Caps Bags Scarves Men's T-Shirts Men's Shirts Men's Jeans Men's Jackets Men's Suits Men's Activewear Boys' Apparel Girls' Apparel Women's Leggings Men's Pajamas Men's Pants Adult Hoodies Kids Hoodies Adult Underwear Kids Athletic Shoes Men's Athletic Shoes Women's Athletic Shoes Baby Shoes Soft Drinks Energy Drinks Canned Goods Chips Salty Snacks Juices Cookies Water Bottles

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Channels of distribution

Department stores Mid-tier department stores Warehouse or membership clubs Apparel and footwear stores Online retailers and e-commerce marketplaces Direct-to-consumer (DTC) Social commerce and Live shopping Pop-up shops and seasonal stores Fast Fashion Retailers

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