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CoComelon

Animation

Why partner with CoComelon?

CoComelon is one of the biggest kids’ entertainment franchises in the world. It follows JJ and his adorable siblings and friends as they go on adventures to explore and learn about the world around them. CoComelon helps kids relate to their earliest experiences, equipping them with skills to embrace life’s earliest lessons, like recognizing shapes, learning to use the potty, or wearing a silly hairstyle for fun. Early learning principles are at the brand’s core, and the show is developed with insights and expertise from child development experts. Available in more than 20 languages, including ASL, the show has more than 4 billion monthly views across platforms like Netflix and YouTube. CoComelon and its spin off shows, including “Cody Time,” “JJ's Animal Time” and the Netflix Original “CoComelon Lane,” are distributed by more than 40 global broadcast and streaming partners across 80 countries. The franchise has expanded since it was acquired by Moonbug Entertainment in 2020 to include consumer products, streaming music, games and live entertainment. 5 reasons to love CoComelon: 1) Supports kids in those important early years with positivity. The situations JJ and his friends encounter are familiar and recognizable to your little ones. They work through them together. 2) Teaches children to be kind, positive, and resilient. Learning is more than just numbers and letters. CoComelon teaches preschoolers about social situations, too. 3) Celebrates everyday moments. From spending time with family to sharing in class, CoComelon does it all with a song and a smile! 4) A tool to help with parenting and to help children learn through music. Parents can have peace of mind letting their kids watch CoComelon. We’re here to help with your parenting challenges and teach children positive habits. 5) Shows diversity and supports inclusivity. We make it a point to model inclusive, kind behavior, and we want every child that watches to see themselves in the world of CoComelon.


How do I license CoComelon?

To license CoComelon, sign up for a Negosh account and complete your company profile with your product categories, territories, and other helpful information. Search for the CoComelon page on Negosh and submit a deal proposal outlining the products, territories, and terms you have in mind. Your company then goes through an automated qualification process, and once you're qualified, your proposal is forwarded. Negotiations continue in your Negosh deal room until the licensing agreement is closed.


Target audience

Gender

Male
Female

Age group

0–3

3–12

13–19

20–25

26+


Product categories

77 categories across 10 families

Accessories

7

Tote Bags
Backpacks
Clutches
Crossbody Bags
Handbags / Bags
Mini Backpacks
Wallets

Domestics

Open to all

Food & Beverages

16

Snacks
Fruit Snacks
Salty Snacks
Crackers
Cereals / Granola / Oatmeal
Granola
Juices
Flavored Water
Water Enhancers
Smoothies
Flavored Milk
Non-Flavored Milk
Yogurt
Cake Mixes / Cookie Mixes
Baking Kits
Gingerbread Houses

Footwear

Open to all

Furniture & Home Furnishings

3

Kids' Table & Chair Sets
Kids' Activity Trays
Foam Furniture

Health & Beauty

9

Vitamins
Personal Care
Bath Products
Bath Bombs / Bath Salts
Personal Care Appliances
Bath and Body Sets
Hand Sanitizers
Bandages
Sunscreen

Infant Products

1

Baby Gear (strollers, carriers)

Sporting Goods

7

Picnic Sets
Kids' Floaties
Sleeping Bags
Camping Chairs
Outdoor Play Equipment
Outdoor Furniture
Boogie Boards

Stationery & Paper

21

Mechanical Pencils
Colored Pencils
Wooden Pencils
Sketching Pencils
Letterhead
Envelopes
Writing Paper
Planners
Sticky Notes
Desk Organizers
Notebooks
Markers
Highlighters
Stickers
Pen Holders
Stamps
Back-to-School Stationery
Posters
Pens
Crayons
Drawing Pads

Toys & Games

11

Educational Games
Puzzle Accessories
Building Blocks
Magnetic Building Tiles
STEM Toys
Learning Games
Science Kits
Fidget Toys
Puzzles
Building Sets
Arts & Activity Sets

Channels of distribution

1 channel across 1 group

Mass-market and value

1

Mass merchandisers and mass-market stores


Notable successes

🏆 Massive Subscriber Base 330M+ subscribers on YouTube globally. 👍 Global Viewership 30B+ views from January to August 2024. 📊 Language Availability Available in 25+ languages worldwide.

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