D.A.R.E
THE D.A.R.E. MISSION: “TEACHING STUDENTS GOOD DECISION-MAKING SKILLS TO HELP THEM LEAD SAFE AND HEALTHY LIVES." Founded in 1983, D.A.R.E. is a comprehensive K-12 prevention education program taught in thousands of schools across the U.S. and worldwide. Delivered by highly trained law enforcement officers, its evidence-based curriculum equips students with decision-making skills to lead safe, healthy lives and navigate risks such as drugs, alcohol, violence, bullying, and internet safety. Built on strong local partnerships among schools, law enforcement, families, and communities, D.A.R.E. is now the largest program of its kind, reinforcing both prevention and community-oriented policing. Its curricula are developed in collaboration with leading national institutions and experts. In 1989, D.A.R.E. America was established as a nonprofit to guide national and international growth, provide critical oversight, and ensure program fidelity that supports the success of local programs.
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Target audience
Gender
Male
Female
Other
Age group
Young Adult (20-25)
Adult (26+)
Teen (13-19)
Kids (3-12)
Product categories
Men's T-Shirts Men's Shirts Men's Jeans Men's Jackets Men's Suits Men's Activewear Women's Dresses Women's Tops Women's Skirts Women's Leggings Women's Blazers Women's Maternity Wear Boys' Apparel Girls' Apparel Kids Activewear Women's Activewear Boy's Pajamas Girl's Pajamas Women's Pajamas Men's Pajamas Kids Jackets Kids Onesies Adult Onesies Women's Jackets Men's Pants Kids Sweaters Adult Sweaters Kids Hoodies Adult Hoodies Kids Socks Adults Socks Men's Sneakers Women's Athletic Shoes Kids Sneakers Women's Sneakers Men's Athletic Shoes Kids Athletic Shoes Women's Flipflops Men's Flipflops Kids Slippers Magnets Plush Novelty Items Customizable Items Personalized Gifts Branded Items Limited Edition Items Event Merchandise Mugs Tumblers Glassware Water Bottles Reusable Straws Napkins Kitchen Towels Kids Floaties Adult Floats Sleeping Bags Camping Chairs Hammocks Action Figures Fashion Dolls Baby Dolls Collectible Dolls Magnetic Building Tiles STEM Toys Building Blocks Science Kits Learning Games Plush Toys Fidget Toys Educational Toys Vinyl Figures Collectible Coins Puzzles Interactive Toys Building Sets Remote control Toys Drones Toy Vehicles Die Cast Vehicles Playsets Arts & Activity Sets Amusement Park Toys Sports Games Interactive Books Pet Toys Pet Food & Treats Pet Costumes Pet Carriers Pet Collars & Leashes Pet Apparel Pet Grooming Pet Beds Ornaments Christmas Tree Decoration Christmas Stockings Indoor Seasonal Décor Outdoor Seasonal Décor Inflatables Party Goods Party Decoration Party Favors Photo Props Pop-Ups
Channels of distribution
Mass merchandisers and mass market stores Department stores Mid-tier department stores
Notable successes
D.A.R.E. has a 43-year history D.A.R.E. is taught in all 50 U.S. states and in 29+ countries around the world Over 2,000 law enforcement agencies bring D.A.R.E. to 1.2 million students every year across 5,000+ communities in the U.S. D.A.R.E. programs are supported by 15 international training centers in countries including Canada, Mexico, Costa Rica, Panama, the Philippines, Bahrain, Thailand, and Brazil (which has seven!). These centers have trained more than 25,000 international officers, with materials available in 13 languages and Braille.  D.A.R.E. is a consultative NGO (Non-Governmental Organization) to the United Nations and a proud member of the World Federation Against Drug Abuse.