The Monster Library
Why partner with The Monster Library?
The Monster Library is a growing universe of cute, fuzzy monster friends who help people feel a little less alone. Backed by 1.5M+ fans and 50M monthly views, our characters are made for companionship, stories, and shelves everywhere. Plush, Licensing, Brand Collabs
How do I license The Monster Library?
To license The Monster Library, sign up for a Negosh account and complete your company profile with your product categories, territories, and other helpful information. Search for the The Monster Library page on Negosh and submit a deal proposal outlining the products, territories, and terms you have in mind. Your company then goes through an automated qualification process, and once you're qualified, your proposal is forwarded. Negotiations continue in your Negosh deal room until the licensing agreement is closed.
Target audience
Age group
0–3
3–12
13–19
20–25
26+
Product categories
Plush, Toys,
Channels of distribution
We distribute across Instagram, TikTok, and YouTube, where we reach 50M monthly views and 1.5M+ followers. This is our core growth and demand-generation channel; introducing characters, testing IP, and building emotional connection at scale.
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