About Popeye

Sailor. Tough guy. Hero. Legend. That's Popeye. He's an underdog with bulging forearms, a mean uppercut, and a love of canned spinach. Unassuming, unsophisticated and undeterred by a challenge, from the minute he walked into the comic strip "Thimble Theatre," Popeye the Sailor Man captured the hearts of millions of fans around the globe. As the star of his own publishing and animated content (on the big screen and small), Popeye became quickly ingrained in American culture and today remains one of the most recognizable pop culture icons in the world.

Deal Details

Average minimum guarantee

Open

Average Royalty

Open

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Brand Insights

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Reaching Our Fans

Popeye's fanbase is Strong to the Finish, with 9M+ followers across platforms

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A Household Name

He maintains 85% total U.S. awareness & 92% awareness for U.S. adults 18+