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RBX

Sports & Fitness

Why partner with RBX?

RBX Active is committed to making fitness and everyday movement attainable for everyone. Designed with performance, comfort, and value in mind, RBX Active creates versatile apparel and gear that support an active lifestyle—whether at the gym, on the go, or at home. Blending functional design with modern style, the brand empowers people to feel confident, motivated, and ready to move without compromising on quality or affordability. At RBX Active, the mission is simple: to inspire real people to live well, stay active, and keep moving forward.

https://www.rbxactive.com/

How do I license RBX?

To license RBX, sign up for a Negosh account and complete your company profile with your product categories, territories, and other helpful information. Search for the RBX page on Negosh and submit a deal proposal outlining the products, territories, and terms you have in mind. Your company then goes through an automated qualification process, and once you're qualified, your proposal is forwarded. Negotiations continue in your Negosh deal room until the licensing agreement is closed.


Target audience

Gender

Male
Female

Age group

0–3

3–12

13–19

20–25

26+


Product categories

3 categories across 3 families

Accessories

1

Eyewear

Furniture & Home Furnishings

Open to all

Sporting Goods

Open to all


Channels of distribution

5 channels across 3 groups

Mass-market and value

3

Mass merchandisers and mass-market stores
Department stores
Off-price retailers and factory outlets

Specialty

1

Sporting goods and outdoor stores

Digital and remote

1

Online retailers and e-commerce marketplaces


Notable successes

• 🏙️ Founded in New York (2013): Established as an affordable activewear brand focused on making fitness accessible to everyone. • 🌍 International Activewear Brand: Distributes performance apparel across wholesale, retail, and direct-to-consumer channels.

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