Logo
Logo

Marketplace

Opportunities

Log inJoin Negosh
company banner
logo

Mini Smiley

Lifestyle

Why partner with Mini Smiley?

Inspired by the iconic brand SmileyWorld, Mini Smiley is a rich world powered by happiness and teamwork. Featuring a new iconography and distinct look featuring characters with bodies and larger heads as well as animals and other icons such as the moon, sun and stars. The Mini Smiley brand features three individual styles perfect for a wide range pf products; 3D Style, 2D Style and a Line Art Style. Mini Smiley presents an exciting opportunity to target babies & pre-schoolers across all product categories!


How do I license Mini Smiley?

To license Mini Smiley, sign up for a Negosh account and complete your company profile with your product categories, territories, and other helpful information. Search for the Mini Smiley page on Negosh and submit a deal proposal outlining the products, territories, and terms you have in mind. Your company then goes through an automated qualification process, and once you're qualified, your proposal is forwarded. Negotiations continue in your Negosh deal room until the licensing agreement is closed.


Target audience

Gender

Male

Female

Age group

0–3

3–12

13–19

20–25

26+


Product categories

Accessories Apparel Electronics & Accessories Footwear Furniture & Home Furnishings Gifts & Novelties Housewares Infant Products Toys & Games Video Games / Software / Interactive

Show more

Channels of distribution

• Mass Market Stores • Department Stores • Mid-Tier Department Stores • Online Retailers / ECommerce • DTC • Off-price Retailers • Grocery • Specialty • Gaming / Digital / Metaverse • Value Retailers • Other

Show more


Notable successes

🏆 50 YEARS OF HERITAGE \\\\\\ 🏆 TOP 60 GLOBAL LICENSOR \\\\\\ 👍 605 Million+ Reach across all Social Channels \\\\\\ 📈 40 MILLION+ UNITS SOLD \2024 forecast\

Show more

More from this brand owner

SmileyWorld
Minimum: Open

SmileyWorld

1997: THE BIRTH OF THE FIRST IP COMING FROM A DIGITAL PHENOMENA The market leader and the first lifestyle brand dedicated to emotional expression, SmileyWorld® is a creative universe filled with thousands of unique icons that make emotional expression easy and fun. Smileys provide a shortcut to understanding complex emotions and kickstarting meaningful conversations. Smileys helped revolutionise technology and language, instigating a digital trend that now sees billions of graphics sent every day to convey emotions in text. SmileyWorld® continues to create engaging products and creating positive conversations for market-leading partners that provide a unique platform for self-expression.

SmileyWorld hero

Looking for more?

Don't stop here! Discover other brands in Lifestyle and find the perfect match for your needs.

Connect with this brand’s owner

Please sign up or log in to send them a proposal or message.

Platform

MarketplaceOpportunitiesSports licensingKids licensingAnime licensing

Partnered with

Negosh

© 2026 Negosh.com

Privacy policyTerms of use