

1997: THE BIRTH OF THE FIRST IP COMING FROM A DIGITAL PHENOMENA The market leader and the first lifestyle brand dedicated to emotional expression, SmileyWorld® is a creative universe filled with thousands of unique icons that make emotional expression easy and fun. Smileys provide a shortcut to understanding complex emotions and kickstarting meaningful conversations. Smileys helped revolutionise technology and language, instigating a digital trend that now sees billions of graphics sent every day to convey emotions in text. SmileyWorld® continues to create engaging products and creating positive conversations for market-leading partners that provide a unique platform for self-expression.
To license SmileyWorld, sign up for a Negosh account and complete your company profile with your product categories, territories, and other helpful information. Search for the SmileyWorld page on Negosh and submit a deal proposal outlining the products, territories, and terms you have in mind. Your company then goes through an automated qualification process, and once you're qualified, your proposal is forwarded. Negotiations continue in your Negosh deal room until the licensing agreement is closed.
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🏆 50 YEARS OF HERITAGE \\\\\\ 🏆 TOP 60 GLOBAL LICENSOR \\\\\\ 👍 605 Million+ Reach across all Social Channels \\\\\\ 📈 40 MILLION UNITS SOLD \\\\\\