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Basic info

ANY LICENSING DEAL HAS ACCESS TO ALL 31 TEAMS. The NBA G League is an official NBA affiliate league, with 30 teams across the U.S. and Canada and an expansion team in Mexico City. It serves as a vital development platform for future NBA stars and offers a unique blend of top-tier basketball and player growth. In 2023, the NBA G League expanded its reach with broadcasts in over 200 countries and territories, engaging a broad audience. The league boasts 1.5 million social media followers and an annual attendance of over 1.6 million fans. Additionally, the G League has a dedicated fan base of 22 million fans aged 18 and older. Partnering with the NBA G League provides access to a dedicated and growing fan base. Leverage the league’s extensive reach and player development focus to enhance brand visibility and create impactful collaborations. The G League’s emphasis on community engagement and youth programs aligns with progressive brand values, making it an ideal partner for innovative licensing deals. Explore licensing opportunities with the NBA G League to connect with fans and elevate your brand through strategic partnerships.

Brand name

NBA G League

Deal preferences

Deal preferences are negotiable.

Minimum guarantee

Open

Desired product categories

Channels of distribution

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Notable successes