About WNBA

ANY LICENSING DEAL HAS ACCESS TO ALL 13 TEAMS. The Women's National Basketball Association (WNBA) is the top professional women's basketball league, known for elite athletes and exciting competition. Founded in 1996, the league includes 13 teams and a global fan base. In 2023, the WNBA reached over 36 million viewers, with an average of 505,000 per game, the highest since 2008. The league's digital presence saw 373 million video views, 20 million engagements, and 1.1 million hours watched, showing substantial growth. Attendance hit 1.6 million, the highest since 2010, with social media engagement up 96%. Partnering with the WNBA offers access to a passionate, diverse audience. Leverage the league's reach for brand visibility and impactfu

Deal Details

Average minimum guarantee

Open

Average Royalty

Open

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Brand Insights

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Attendance Spike!

1.6 million total attendance in 2023, highest since 2010

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Viewership

505,000 average viewers per game, highest since 2008!

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Social Media Growth

373M video views (96%YOY) 20M engagements (65%YOY) 1.1M hours watched (42%YOY)