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TENDER VITTLES

Nostalgia

Why partner with TENDER VITTLES?

Launched in the 1960's by Purina, TENDER VITTLES became America's #1 best selling cat food. Celebrities like Flip Wilson and others promoted the brand in television commercials. Every cat lover who is over 50 years old which is about 50 million cat lovers fondly remember the brand and will buy it once it's again back on the shelves. Move fast to grab this license which is available for the core category of pet food and treats as well as a dozen other brand extension categories.


How do I license TENDER VITTLES?

To license TENDER VITTLES, sign up for a Negosh account and complete your company profile with your product categories, territories, and other helpful information. Search for the TENDER VITTLES page on Negosh and submit a deal proposal outlining the products, territories, and terms you have in mind. Your company then goes through an automated qualification process, and once you're qualified, your proposal is forwarded. Negotiations continue in your Negosh deal room until the licensing agreement is closed.


Product categories

Accessories Apparel Footwear Gifts & Novelties Infant Products Stationery & Paper Toys & Games Video Games / Software / Interactive

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Channels of distribution

• Mass Market Stores • Online Retailers / ECommerce • DTC • Grocery • Specialty • Other

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