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Koupen Chan

Meme & GIF

Why partner with Koupen Chan?

Your biggest cheerleader! One tiny penguin, endless encouragement.... Created by illustrator Rurutea, Koupen Chan is a simple, cute white and gray baby emperor penguin with a minimalist aesthetic and a round, soft appearance that conveys warmth and friendliness. An adorable penguin with a big heart, Koupen Chan provides encouragement to help you celebrate the big deal in the little things - from brushing your teeth to just showing up!

https://koupenchan-info.jp/index.htmlOnline Shop

How do I license Koupen Chan?

To license Koupen Chan, sign up for a Negosh account and complete your company profile with your product categories, territories, and other helpful information. Search for the Koupen Chan page on Negosh and submit a deal proposal outlining the products, territories, and terms you have in mind. Your company then goes through an automated qualification process, and once you're qualified, your proposal is forwarded. Negotiations continue in your Negosh deal room until the licensing agreement is closed.


Target audience

Gender

Female

Age group

0–3

3–12

13–19

20–25

26+


Product categories

• Apparel • Bags: backpacks, messenger bags, plush character bags, lunch boxes, luggage, makeup bags, wallets, coin purses, handbags, passport bags, computer cases, pencil bags, cosmetic bags, etc. • Bath: towels, accessories • Bedding: duvet covers and comforters, blankets, linens, pillow shams, pillow cases, sheets, bed sets, sleeping bags • Consumer Electronics • Crafts and Hobbies • Food and Beverage • Footwear: sneakers, slippers, sandals and slides • Headwear: caps, beanies, scarves, gloves, gaiters, bandanas • Health & Beauty: makeup, cosmetics, makeup accessories, makeup brushes, hair brushes, hair accessories, hair dye, hair care, nail polish, nail accessories, cosmetics, skin care • Hosiery: socks, slipper socks  • Housewares: placemats, tablecloths, dining and serving dishes, glasses, kitchen appliances and accessories, lighting, wall coverings, home décor • Outdoor • Party Goods • Puzzles and Board Games • Seasonal • Sleepwear • Small Accessories: lanyards, patches, buttons, stickers, 2D and non-plush key chains, jewelry, hair, AirPod cases, cell phone cases, drinkware • Stationery: notebooks, journals, folders, desk sets, and back to school • Trading Card Collections and Sticker Collections • Watches, Clocks, Jewelry

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Channels of distribution

• Mass merchandisers and mass market stores • Department stores • Mid-tier department stores • Apparel and footwear stores • Fast Fashion Retailers • Electronics stores • Beauty and personal care stores • Toy and Crafts stores • Pet stores • Convenience and gas station stores

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Notable successes

• 🏆 LINE Creators Stamp Award – New Face (2017): Early platform recognition driving viral growth. • 📱 4.1M Global Social Audience: Combined reach across platforms. • 📺 Animated Series Launched Spring 2025: 1-minute episodes airing weekly on TV Asahi. • 🛍 Dedicated Retail Installations in Japan: Pop-ups and permanent shops featuring full product lines. • 🚆 Transport Collaborations (Hankyu Railway): Branded trains, station wraps, and exclusive merchandise.

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