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Greg Norman

Lifestyle

Why partner with Greg Norman ?

Built on the legendary career and adventurous spirit of World Golf Hall of Famer Greg “The Shark” Norman, the Greg Norman brand blends tour-tested performance with an easy, resort-inspired lifestyle aesthetic. Consumers know the iconic Shark logo and trust the brand for quality, functional details, and modern fits that work on the course, at the clubhouse, and well beyond the fairway. From moisture-wicking, stretch performance apparel to sun-protective layering and relaxed coastal pieces, Greg Norman connects with golfers, active professionals, and aspirational weekend players alike. The brand enjoys broad awareness in pro shops, golf specialty, and e-commerce, creating strong pull-through for licensed extensions. We’re actively exploring new category partnerships that align with our performance + lifestyle positioning and uphold premium quality standards. Bring us your ideas—whether technical activewear, resort accessories, on-the-go travel gear, tournament programs, or other lifestyle products that capture the Shark’s “attack life” mindset.


How do I license Greg Norman ?

To license Greg Norman , sign up for a Negosh account and complete your company profile with your product categories, territories, and other helpful information. Search for the Greg Norman page on Negosh and submit a deal proposal outlining the products, territories, and terms you have in mind. Your company then goes through an automated qualification process, and once you're qualified, your proposal is forwarded. Negotiations continue in your Negosh deal room until the licensing agreement is closed.


Target audience

Gender

Male

Female

Age group

0–3

3–12

13–19

20–25

26+


Product categories

Accessories Domestics Electronics & Accessories Food & Beverages Footwear Furniture & Home Furnishings Gifts & Novelties Health & Beauty Housewares Infant Products Publishing Sporting Goods Stationery & Paper Toys & Games Pets Seasonal & Celebrations Location Based Entertainment Open to Other

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Channels of distribution

• Mass Market Stores • Off-price Retailers • Grocery • Department Stores • Specialty • Mid-Tier Department Stores • Gaming / Digital / Metaverse • Value Retailers • Online Retailers / ECommerce • DTC

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Notable successes

📈 Brand Stats $300+ MILLION GLOBAL BUSINESS

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